[advocacy-discuss] Logo Feedback

Christopher Frost frostcs at gmail.com
Sun Mar 16 12:41:00 PDT 2008


	I took a few minutes and sketched out a logo also, I am glad you guys are 
taking so much of your time to work on important visual details like these. I 
felt that orange and blue are the colors I imagine when I think of 
OpenSolaris. Perhaps it's just this sketchy old photographic memory.

	I also hope you don't mind, I stole armless Simon to try out the logo I 
sketched out. I tried to balance out the logo using the colors as elements, 
water and fire (blue and orange). The orange representing Sun's fiery 
contribution showing no limitations for growth or improvement, and using the 
blue to represent cool refreshing river of contributions that the community 
is offering to improve OpenSolaris.

	I used no naming or references in the logos, so no trademarks would be 
violated, just wanted to see if it was possible to recognize both parties 
interests peacefully.

	Though, I recognize I am no artist, and my logo is probably pretty bad by 
your standards. Did not want to leave any criticism here without offering a 
little help as well.
On Saturday 15 March 2008 01:33:56 pm Tim Foster wrote:
> Hi Glynn,
>
> Glynn Foster wrote:
> > What do you think? Are there any strong themes coming through? Could you
> > imagine seeing some of those designs on some swag or in the desktop UI?
> > Do you like the color palette, or the design? Could you suggest some
> > changes?
>
> Yep, definitely like the blue, green & grey colour palette.
>
> Could we perhaps get gimp sources for the logos you've put up so far,
> along with the colour palettes and fonts used so that the community
> could help iterate on the designs a bit?  [gimp source files hopefully]
>
> The one with the circles in a thought bubble is growing on me, though it
> reminds me of something I can't quite place . The one of the community
> of people appears to be a bit like the Bic logo merged with a collection
> of of skittles imho. I agree that the "O" enclosing the "s" looks a bit
> too like the Sony Ericsson logo.
>
> I think it'd be helpful to see the brief that the ad-agency were given
> so that we could see what constraints they were working to.
>
> Here's what my design brief might be:
> (and yeah, I've no experience in contracting a design agency, so I'm
> probably missing something vital)
>
>   - Should reflect our core values
>
>   - Should be as recognisable and cool as any other IT logo
>
>   - OpenSolaris should have it's own "Bee", like the Sun logo, or the
> Firefox/Thunderbird images that are small enough to use anywhere, with
> no text required.
>
>   - The chosen logo should not have associations with a Sun (the star,
> not the company, per se) as it then gets confused with a Sun property (I
> know, I know, don't start...)
>
>   - It has to look cool as a t-shirt and a favicon
>
>   - Orange & Blue have been done, and you're right that it appears too
> much already with OpenSparc and OpenJDK.
>
> I'm spending some time looking at
> http://worldsbestlogos.blogspot.com
> and sites like:
> http://www.ideabook.com/tutorials/logo_design/stepbystep_logo.html
>
> Avoiding web 2.0 things, like reflections and opacity seems like a good
> idea too:
> http://www.shambles.net/web2/images/web2parody.jpg
> http://files.myopera.com/nlupus/blog/web20logospt2.png
> http://digitalagency.typepad.com/digitalagency/images/big20small.jpg
>
>
> Can anyone out there suggest other resources that people interested in
> branding and logos should look at in order to start thinking the right
> way about how do design good logos?
>
>   	cheers
> 			tim
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> advocacy-discuss mailing list
> advocacy-discuss at opensolaris.org
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-- 
Christopher Frost
http://kodotai.com/roller/frostcs/
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