[advocacy-discuss] Logo Feedback

[Tim Foster]

Hi Glynn,

Glynn Foster wrote:
> What do you think? Are there any strong themes coming through? Could you imagine 
> seeing some of those designs on some swag or in the desktop UI? Do you like the 
> color palette, or the design? Could you suggest some changes?

Yep, definitely like the blue, green & grey colour palette.

Could we perhaps get gimp sources for the logos you've put up so far, 
along with the colour palettes and fonts used so that the community 
could help iterate on the designs a bit?  [gimp source files hopefully]

The one with the circles in a thought bubble is growing on me, though it 
reminds me of something I can't quite place . The one of the community 
of people appears to be a bit like the Bic logo merged with a collection 
of of skittles imho. I agree that the "O" enclosing the "s" looks a bit 
too like the Sony Ericsson logo.

I think it'd be helpful to see the brief that the ad-agency were given 
so that we could see what constraints they were working to.

Here's what my design brief might be:
(and yeah, I've no experience in contracting a design agency, so I'm 
probably missing something vital)

  - Should reflect our core values

  - Should be as recognisable and cool as any other IT logo

  - OpenSolaris should have it's own "Bee", like the Sun logo, or the 
Firefox/Thunderbird images that are small enough to use anywhere, with 
no text required.

  - The chosen logo should not have associations with a Sun (the star, 
not the company, per se) as it then gets confused with a Sun property (I 
know, I know, don't start...)

  - It has to look cool as a t-shirt and a favicon

  - Orange & Blue have been done, and you're right that it appears too 
much already with OpenSparc and OpenJDK.

I'm spending some time looking at
http://worldsbestlogos.blogspot.com
and sites like:
http://www.ideabook.com/tutorials/logo_design/stepbystep_logo.html

Avoiding web 2.0 things, like reflections and opacity seems like a good 
idea too:
http://www.shambles.net/web2/images/web2parody.jpg
http://files.myopera.com/nlupus/blog/web20logospt2.png
http://digitalagency.typepad.com/digitalagency/images/big20small.jpg


Can anyone out there suggest other resources that people interested in 
branding and logos should look at in order to start thinking the right 
way about how do design good logos?

  	cheers
			tim