[advocacy-discuss] CommunityOne Coverage Snapshot -- 05/05/08, 4:00 p.m.

[Terri Molini]

*CommunityOne Coverage Snapshot -- 05/05/08, 4:00 p.m.*

 

Coverage continues to appear as a result of today's CommunityOne 
announcements. Articles have been generally positive, with key stories 
appearing in the business press as well as nearly every top tier trade 
and blog. In total today's news generated a Reach of 187 million and a 
MediaSignal of 148 million, and included new stories this afternoon in 
CNET, InfoWorld and all the top OS blogs.

 

Today's keynote and panel involving open source experts from Google, 
Intel and more, was a new focus in this afternoon's coverage. Sun was 
positioned as the world's largest open source company with Ian Murdock 
quoted in InfoWorld as saying that Sun is "doing open source in a scale 
that has never been done before." Community participation was another 
prominent theme in the coverage, with 70% of today's stories quoting a 
Sun executive on community involvement and the significance of the 
NetBeans and OpenSolaris announcements.

 

OpenSolaris remained a key focus of the coverage with 90% of articles 
reporting on this news. OpenSolaris Government Board member Stephen 
Lau's comments that OpenSolaris is a "massive advancement for OS 
development and deployment" was featured widely in the trades and 
blogosphere including CIO Today and Application Development Trends. 
Customers have been widely referenced throughout the coverage with 
Reliant Security and Intel both discussing their broad adoption of 
OpenSolaris in top tier press, including ComputerWorld, eWeek and CNET. 
Nearly half of all the stories and blog postings around OpenSolaris also 
included mention of the Sun and Amazon deal.

 

Analysts reacted positively to the OpenSolaris news and Sun's efforts to 
bring the advanced features of Solaris to new markets. In a LinuxInsider 
story, Gordon Haff of Illuminata mentioned that while OpenSolaris is 
primarily for developers, it could also appeal to cutting edge HPC and 
Web 2.0 customers. He concluded that OpenSolaris could limit Linux's 
growth opportunities within an organization.

 

Generally, analysts praised Sun for engaging developers beyond its core 
communities. Coté of RedMonk said that the availability of OpenSolaris 
on Amazon's EC2 could help expose the "great subsystems and features" of 
the OS to a broader audience. He called Sun's reaching out to other 
commercial open source interests an important strategic move for the 
company.

 

*_KEY METRICS_*

- 75% of articles include a Sun executive quote

- 91% of articles mention OpenSolaris

- 47% of articles mention Sun and Amazon

- 39% of articles include an analyst quote

 

*_KEY QUOTES_*

"The decision to open-source Solaris puts Sun in an oppositional stance 
against traditional Linux distribution... Solaris, frankly, has a much 
richer device and application ecosystem than Linux does," he [Charles 
King, principal analyst at Pund-IT Research] added. "So Sun can make 
that pitch." -- CIO Today

 

Stahl [Earl Stahl, Vice President, Software Development, AMD] pointed 
out that Solaris is a key enterprise-class OS for mission critical 
applications while the xVM family of products addresses desktop and 
server virtualization for the enterprise and data center with high 
availability, scalability, performance and management. AMD is a strong 
supporter of open source and will be a contributing member of the 
OpenSolaris community. -- TMCNet

 

"OpenSolaris is first and foremost for developers. It could also appeal 
to cutting-edge HPC and Web 2.0 customers, but that's secondary," Gordon 
Haff, principal IT advisor for Illuminata, told LinuxInsider. "In 
typical enterprises, Solaris will be the production platform. As for 
Linux, I see the OpenSolaris push as not so much replacing Linux as 
pre-empting it in new growth opportunities," he added. -- LinuxInsider

 

"Running OpenSolaris on EC2 should prove handy to get people who 
wouldn't spend time installing it on their own to try it out," Michael 
Coté, an industry analyst for RedMonk, told LinuxInsider. "There are 
some great subsystems and features in OpenSolaris that I'd wager people 
will check out if there's almost no hassle to play around with them. If 
Sun gets the barriers to entry for that 'playing around' low enough -- 
by getting OpenSolaris running on EC2 and other cloud grids -- people 
can mess around with SFS, DTrace and other things in OpenSolaris," he 
explained. -- LinuxInsider

 

"The other, more general thing that got my attention is a broader 
attitude about Sun wanting to engage with and be inclusive of open 
source worlds outside of the Sun sphere of influence -- things like 
including PHP in NetBeans and other open source partnerships," Coté 
[Michael Coté, Industry Analyst, RedMonk] said. "Sun has always talked 
about being part of the wider open source world, but the feeling I get 
from conversations I've had with them recently is that they want to 
actually go out there and be involved in more of the overall community." 
-- LinuxInsider

 

With OpenSolaris, Sun hopes to reproduce the success Linux had sneaking 
into corporate usage through developers' free downloads. Already Intel 
is on board. David Stewart, an engineering manager at Intel, said his 
company is working with OpenSolaris on projects involving the Xeon chip, 
wireless, creating server functionality on a laptop, and power 
optimization. -- CNET

 

Sun Microsystems gave developers a gift at the CommunityOne developer 
conference on Monday--a packaged version of OpenSolaris with a new 
logo... The move is the latest in Sun's effort in the better part of a 
decade to regain relevance in a post-dot-com bust world by transforming 
into an open source player. Borrowing a trick from Microsoft and its own 
early successes with Java, Sun has learned that fostering a vibrant 
developer community, means more apps for your platform, and that 
theoretically translates into more hardware sales and service contracts, 
even if the software is free. -- CNET

 

Now that developers finally have a full-featured open-source operating 
system package to play with, will they move away from Linux, which is 
independent and more mature and established? "That's the $64 billion 
question," said Jonathan Eunice, founder and principal IT advisor at 
Illuminata. "Sun doesn't need it to be thought of as a commercial 
success. The trick is is it large enough to be economically interesting 
and viable and...self-propagating," he said. "Sun has a pretty good shot 
at it." -- CNET

 

In an attempt to reclaim some of the Operating System pie, Sun has 
officially released OpenSolaris today. -- Babblepulse.com

 

This is an important milestone in the evolution of the OpenSolaris 
community! -- OpenSoars Blog

 

*_KEY COVERAGE HIGHLIGHTS_*

 

*_KEY TRADITIONAL COVERAGE HIGHLIGHTS_*

*Afternoon Headlines*

*Sun cites open source tribulations -- InfoWorld (also appeared on 
Joeybs Rss News), 5/5
*OpenSolaris and NetBeans Featured at CommunityOne -- Application 
Development Trends (also appeared on Campus Technology), 5/5
*Sun's OpenSolaris to Shine Through Amazon's Cloud -- LinuxInsider, 5/5
*Sun Challenges Linux Vendors With OpenSolaris -- CIO Today (also 
appeared on Top Tech News, Yahoo! News, eCoComa and Techitorial), 5/5
*AMD's OSRC: Optimization and Tuning Advancements for OpenSolaris OS and 
SunxVM -- TMCnet, 5/5
*Sun Releases OpenSolaris, Available Through Amazon's Cloud -- 
bMighty.com, 5/5
*Sun Announces Supported OpenSolaris Distribution -- eFluxMedia, 5/5

 

*Afternoon Trade Blog Headlines*

*Sun launches bundled OpenSolaris in latest push for developer support 
-- CNET (also appeared on Monitor Today, Northloop Neighborhoods and 
Theme Park Designs), 5/5
*Sun launches OpenSolaris "2008.05" under CDDL -- Linux-Watch (also 
appeared on eWeek), 5/5
*Sun Debuts OpenSolaris 2008.5 -- OS News (also appeared on 
NewMobileComputing and DistroWatch), 5/5

 

*JavaOne Preview/Curtain Raiser Headlines*

*What's next for Java? Take a look at GlassFish -- SearchSOA.com, 5/4

 

*_KEY BLOG COVERAGE HIGHLIGHTS_*

*Afternoon Blogs*

** *Sun Debuts OpenSolaris 2008.05 -- OS News, 5/5

*OpenSolaris Indiana Released -- Slashdot, 5/5

* Sun Challenges Linux Vendors With OpenSolaris (NewsFactor) -- 
Technology Latest News, 5/5

*JavaOne 2008, Day Minus One: Non-Profit Networking & Horrible Hotel -- 
Artima Developer, 5/5

* OpenSolaris 2008.05 is now released! -- OpenSoars (OpenSource), 5/5

*Startup Camp 2008 Sunday Morning -- Open Source Solutions, 5/4

 

*JavaOne Preview/Curtain Raiser Blogs *

*JavaOne: Taking mobile application development out of the niche -- 
Ericsson (also appeared on About Mobility Weblog), 5/5

*JavaOne: Convergence on show at JavaOne -- Ericsson, Olle Blomberg, 5/5

 

*Analyst Blogs and Reports Headlines*

* Tweets from Cote -- RedMonk (Twitter), 5/5

* Tweets from SOGrady -- RedMonk (Twitter), 5/5

* Booting OpenSolaris in Upper Class -- RedMonk, 5/4

 

*_MORNING HEADLINES AND BLOGS_*

*Traditional Coverage Morning Headlines*
*Sun to unveil open-source Solaris version: CommunityOne Conference 
Today in S.F. -- San Jose Mercury News (also appeared on Monterey 
Herald), 5/5
*Sun debuts OpenSolaris; OS to be served up on Amazon EC2 -- 
Computerworld, 5/5
*Sun Delivers OpenSolaris, NetBeans Updates -- eWeek (also appeared on 
Tech-moz), 5/5
*Sun's 'Project Copy Linux' goes commercial: Elasticated Amazon support, 
squared -- The Register (also appeared on Digg, Mesh Owners Club, 
Furious Angels and baanmo.com), 5/5
*Sun looks beyond MARS for NetBeans scripting -- Reg Developer (also 
appeared on Linux News Blog and dzone), 5/5
*New Open Source Solaris Pits Sun Against Linux -- Wired, 5/5
*NetBeans, OpenSolaris Also in Spotlight at JavaOne -- Internetnews.com, 5/5

*Sun ships OpenSolaris, takes on Linux -- Tectonic (also appeared on 
FreeBSD, OpenBSD and NetBSD), 5/5
*OpenSolaris Ready for Prime Time -- IDG News Service (also appeared on 
NetworkWorld, CIO, LinuxWorld, PC World, PC World Blog, PC World Norway, 
IT World, Computer Cheap Buy and The Industry Standard), 5/5
*OpenSolaris OS officially debuts: Sun also adding PHP to NetBeans as it 
debuts the new products at the CommunityOne conference -- InfoWorld, 5/4

 

*Morning Trade Blog Headlines*

*Opening Up To Solaris -- InformationWeek, 5/5
*OpenSolaris: What Ubuntu wants to be when it grows up -- ZDNet (also 
appeared on New Digital Computer), 5/5
*OpenSolaris released, aimed at storage market -- ZDNet, 5/5
*TheServerSide returns to JavaOne -- TheServerSide, 5/5
*NetBeans branches out: NetBeans 6.1, plus a PHP platform -- 
TheServerSide, 5/5
*Sun CEO Schwartz: Giving Something to Startups -- InformationWeek, 5/4

*Startup Camp: Sun CEO Schwartz Hints At Amazon-Related ZFS Announcement 
-- InformationWeek, 5/4
*Sun launches OpenSolaris, inks deal with Amazon -- CNET (also appeared 
on builder au), 5/4

 

*Morning Blogs *

*Amazon Now Serving OpenSolaris on EC2 -- GigaOm (also appeared on 
MGnuity, News Portal and The Personal Bee), 5/5

*OpenSolaris 2008.05 -- UlyssesOnline.com, 5/5

*Sun Delivers OpenSolaris, and Amazon Has the Hookup -- OStatic, 5/5

*Watch Sun Microsystems This Week... -- Simon's Blog, 5/5

*Sun Microsystems set to launch OpenSolaris with support -- Software 
Journal (also appeared on TechWhack and ThinkDigit), 5/5

*At Amazon, Sun Coming Out From the Cloud -- GigaOm (also appeared on 
All Things Digital, IT Professionals Database and TechSheep), 5/4

*JavaONE Comes to San Francisco May 6-9 -- Event City, 5/4

 


-- 
Terri Molini
Sun Microsystems, Inc.
Global Communications, Open Source
408/404-4976 office
408/406-9021 mobile
GAIM: tmolini

It is by the goodness of God that in our country we have those three unspeakably precious things: freedom of speech, freedom of conscience, and the prudence never to practice either of them.
  - Mark Twain


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