[advocacy-discuss] Advocacy : SuperBowl half-time

Alan Perry Alan.Perry at Sun.COM
Mon Jan 19 11:54:31 PST 2009


Sun disappeared from the McLaren F1 team a couple of years ago.

Look at the mirrors on any McLaren F1 car from 1995 to 2006 (I think) 
and you will see the Sun logo.  Here is an example - 
http://comm.tamu.edu/undergraduate/outloudonline/web/images/980724f1d.jpg

alan

Renaud Manus wrote:
> Sun Microsystems was (is still?) already sponsoring F1
> but I think it went almost unnoticed.
>
> And Superbowl Ads are not watched by 1 billion people.
> The ads are usually replaced by local ads or more
> comments on the game in other countries.
>
> -- Renaud
>
> On 1/19/2009 6:14 AM, Jim Grisanzio wrote:
>   
>> On 01/19/09 13:48, Rick N wrote:
>>     
>>> Well, now that the Pittsburgh Steelers are going to the SuperBowl on Feb. 1st, I think "SUN" and "OpenSolaris" should throw in a nice visual and compelling  1-minute commercial ?. Its not a gamble, its marketing to like a billion people world-wide who will be watching it. !
>>> :)
>>>   ya I know, it ain't cheap but neither is Sun Microsystems.
>>>   Anyway, just a suggestion, and please think about yelling that up the ladder to Jonathan Schwartz if you have to.
>>>
>>>       
>> I'd rather see us advertise with Formula One, to be honest. :) Very,
>> very cool crowd around the world ....
>>
>> Jim
>>     



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