[osol-mktg] Calling all bloggers!

[Ben Rockwood]

Ladies and Gentlemen, we need some help... a lot of help.  The news of 
the last week has been, frankly, overwhelming.  Its clear everywhere you 
look that people are having a very hard time digesting just how much has 
changed.  As evangelists we really need to kick the blogging and 
podcasts into high gear to help users and potential customers get a grip 
on this new era.  I'm ramping up my blog and dropping some projects off 
for a bit while I tried to help fill in the gaps.

We really need an all out onslaught here.  A lot of people aren't even 
reading the news about the changes, just seeing headlines or tidbits of 
news and getting an incomplete picture.  FUD is flying in the midst of 
all the goodness.  More than any time in Sun's history those of us in 
the community of evangelists and zealots have more than ever to fuel 
interest and possibly conversion.  Some people want to change, others 
don't.  Thats entirely their choice and we respect that... but there is 
a huge amount of the market (developer, enthusiast, hacker, enterprise, 
integration... you name the market) that are open to a better 
oppertunity and more value and are ready to take a fresh long hard look 
at what Sun and the community are doing.

After years of taking crap ("Sun's dead...", "Slow-aris...", "No driver 
support...", we've heard it all) we've had a good year.  A ground 
breaking year and now we've seen the sparks of interest grow into 
explosions of intrest and now Sun's poured napalm on the grill. 

If ever in the history of Sun evangelism there was a time to seriously 
turn up the volume, this is it.  We need to show that the community is 
firmly behind the current moves and thriving.  The stage is set, the 
peices are prepared for the big shin-dig on the 6th and I think we, as 
the community working with Sun, need to hold up our end of the bargin 
and really get the word out.

Blog early, blog often.

benr.
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