[osol-mktg] Calling all bloggers!

Ulf Andreasson Ulf at Andreasson.co.uk
Mon Dec 5 15:18:24 PST 2005


tim,

just post them ... and belive me, there are people who will read it
wether you work for Sun or not :)

Another thing ... why arent' more people(?) posting cool stuff to places
like comp.unix.solaris (and yes slashdot/osnews/etc) .. or does it have
to be a question/answer on those aliases .... ;)

and BTW ... nothing stops you from creating a "non Sun" blog/email
account, right ..... you work for Sun but you are not owned by them
(I hope ;) Some might be put off when/if they "find out" (if they look deep
enough) but still ....

lastly IMHO FUD should be fought with just pure and clear facts ......
that is always the winner in the long run

keep smiling
reg//ulf

Tim Foster wrote:

> Hey Folks,
> 
> Here comes a resounding "me too" : I completely agree with Ben's 
> impassioned pleas - though I wonder how to fight the FUD most 
> effectively ?
> 
> Blogs from non-Sun folks would *certainly* help imho - but being a 
> Sun employee, if I spend hours responding to a particular item of 
> FUDitude, isn't that what people are going to expect, and won't they
>  simply ignore my content when they see the domainname ?
> 
> Would my time be better spent simply continuing to write the sort of 
> articles I've been doing so far - that is, simple reports of the 
> things I see in OpenSolaris, and how I use them on a day to day 
> basis[1] ?
> 
> How do I best fight FUD, given that I'm going to appear biased 
> regardless ? [ in fact, does fighting FUD suggest that we're taking 
> these morons seriously ? I'm not sure : how do traditional marketing 
> folks deal with this sort of thing - Sara, Laura, any ideas? ]
> 
> cheers, tim
> 
> 
> [1] I've more posts in mind about ZFS and backups, and another titled
>  "ZFS, you had me at hello (with apologies to Jerry Maguire)" talking
>  about the joys of snapshots.
> 
> 
> On Fri, 2005-12-02 at 01:45 -0800, Ben Rockwood wrote:
> 
>> Ladies and Gentlemen, we need some help... a lot of help.  The news
>>  of the last week has been, frankly, overwhelming.  Its clear 
>> everywhere you look that people are having a very hard time 
>> digesting just how much has changed.  As evangelists we really need
>>  to kick the blogging and podcasts into high gear to help users and
>>  potential customers get a grip on this new era.  I'm ramping up my
>>  blog and dropping some projects off for a bit while I tried to 
>> help fill in the gaps.
>> 
>> We really need an all out onslaught here.  A lot of people aren't 
>> even reading the news about the changes, just seeing headlines or 
>> tidbits of news and getting an incomplete picture.  FUD is flying 
>> in the midst of all the goodness.  More than any time in Sun's 
>> history those of us in the community of evangelists and zealots 
>> have more than ever to fuel interest and possibly conversion.  Some
>>  people want to change, others don't.  Thats entirely their choice
>>  and we respect that... but there is a huge amount of the market 
>> (developer, enthusiast, hacker, enterprise, integration... you name
>>  the market) that are open to a better oppertunity and more value 
>> and are ready to take a fresh long hard look at what Sun and the 
>> community are doing.
>> 
>> After years of taking crap ("Sun's dead...", "Slow-aris...", "No 
>> driver support...", we've heard it all) we've had a good year.  A 
>> ground breaking year and now we've seen the sparks of interest grow
>>  into explosions of intrest and now Sun's poured napalm on the 
>> grill.
>> 
>> If ever in the history of Sun evangelism there was a time to 
>> seriously turn up the volume, this is it.  We need to show that the
>>  community is firmly behind the current moves and thriving.  The 
>> stage is set, the peices are prepared for the big shin-dig on the 
>> 6th and I think we, as the community working with Sun, need to hold
>>  up our end of the bargin and really get the word out.
>> 
>> Blog early, blog often.
>> 
>> benr. _______________________________________________ 
>> opensolaris-mktg mailing list opensolaris-mktg at opensolaris.org
_______________________________________________
opensolaris-mktg mailing list
opensolaris-mktg at opensolaris.org



More information about the opensolaris-mktg mailing list