[osol-mktg] Calling all bloggers!

Ben Rockwood benr at cuddletech.com
Mon Dec 5 17:49:29 PST 2005


Only when their installing Solaris10 on microwaves. :)

benr.



Sara Dornsife wrote:

> FUD Fighters rule!
>
>
> Ulf Andreasson wrote:
>
>> tim,
>>
>> just post them ... and belive me, there are people who will read it
>> wether you work for Sun or not :)
>>
>> Another thing ... why arent' more people(?) posting cool stuff to places
>> like comp.unix.solaris (and yes slashdot/osnews/etc) .. or does it have
>> to be a question/answer on those aliases .... ;)
>>
>> and BTW ... nothing stops you from creating a "non Sun" blog/email
>> account, right ..... you work for Sun but you are not owned by them
>> (I hope ;) Some might be put off when/if they "find out" (if they 
>> look deep
>> enough) but still ....
>>
>> lastly IMHO FUD should be fought with just pure and clear facts ......
>> that is always the winner in the long run
>>
>> keep smiling
>> reg//ulf
>>
>> Tim Foster wrote:
>>
>>> Hey Folks,
>>>
>>> Here comes a resounding "me too" : I completely agree with Ben's 
>>> impassioned pleas - though I wonder how to fight the FUD most 
>>> effectively ?
>>>
>>> Blogs from non-Sun folks would *certainly* help imho - but being a 
>>> Sun employee, if I spend hours responding to a particular item of 
>>> FUDitude, isn't that what people are going to expect, and won't they
>>>  simply ignore my content when they see the domainname ?
>>>
>>> Would my time be better spent simply continuing to write the sort of 
>>> articles I've been doing so far - that is, simple reports of the 
>>> things I see in OpenSolaris, and how I use them on a day to day 
>>> basis[1] ?
>>>
>>> How do I best fight FUD, given that I'm going to appear biased 
>>> regardless ? [ in fact, does fighting FUD suggest that we're taking 
>>> these morons seriously ? I'm not sure : how do traditional marketing 
>>> folks deal with this sort of thing - Sara, Laura, any ideas? ]
>>>
>>> cheers, tim
>>>
>>>
>>> [1] I've more posts in mind about ZFS and backups, and another titled
>>>  "ZFS, you had me at hello (with apologies to Jerry Maguire)" talking
>>>  about the joys of snapshots.
>>>
>>>
>>> On Fri, 2005-12-02 at 01:45 -0800, Ben Rockwood wrote:
>>>
>>>> Ladies and Gentlemen, we need some help... a lot of help.  The news
>>>>  of the last week has been, frankly, overwhelming.  Its clear 
>>>> everywhere you look that people are having a very hard time 
>>>> digesting just how much has changed.  As evangelists we really need
>>>>  to kick the blogging and podcasts into high gear to help users and
>>>>  potential customers get a grip on this new era.  I'm ramping up my
>>>>  blog and dropping some projects off for a bit while I tried to 
>>>> help fill in the gaps.
>>>>
>>>> We really need an all out onslaught here.  A lot of people aren't 
>>>> even reading the news about the changes, just seeing headlines or 
>>>> tidbits of news and getting an incomplete picture.  FUD is flying 
>>>> in the midst of all the goodness.  More than any time in Sun's 
>>>> history those of us in the community of evangelists and zealots 
>>>> have more than ever to fuel interest and possibly conversion.  Some
>>>>  people want to change, others don't.  Thats entirely their choice
>>>>  and we respect that... but there is a huge amount of the market 
>>>> (developer, enthusiast, hacker, enterprise, integration... you name
>>>>  the market) that are open to a better oppertunity and more value 
>>>> and are ready to take a fresh long hard look at what Sun and the 
>>>> community are doing.
>>>>
>>>> After years of taking crap ("Sun's dead...", "Slow-aris...", "No 
>>>> driver support...", we've heard it all) we've had a good year.  A 
>>>> ground breaking year and now we've seen the sparks of interest grow
>>>>  into explosions of intrest and now Sun's poured napalm on the grill.
>>>>
>>>> If ever in the history of Sun evangelism there was a time to 
>>>> seriously turn up the volume, this is it.  We need to show that the
>>>>  community is firmly behind the current moves and thriving.  The 
>>>> stage is set, the peices are prepared for the big shin-dig on the 
>>>> 6th and I think we, as the community working with Sun, need to hold
>>>>  up our end of the bargin and really get the word out.
>>>>
>>>> Blog early, blog often.
>>>>
>>>> benr. _______________________________________________ 
>>>> opensolaris-mktg mailing list opensolaris-mktg at opensolaris.org
>>>
>>>
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