[osol-mktg] Calling all bloggers!

[Jim Grisanzio]

Tim Foster wrote:
> Hey Folks,
> 
> Here comes a resounding "me too" : I completely agree with Ben's
> impassioned pleas - though I wonder how to fight the FUD most
> effectively ?
> 
> Blogs from non-Sun folks would *certainly* help imho - but being a Sun
> employee, if I spend hours responding to a particular item of FUDitude,
> isn't that what people are going to expect, and won't they simply ignore
> my content when they see the domainname ?
> 
> Would my time be better spent simply continuing to write the sort of
> articles I've been doing so far - that is, simple reports of the things
> I see in OpenSolaris, and how I use them on a day to day basis[1] ?
> 
> How do I best fight FUD, given that I'm going to appear biased
> regardless ? [ in fact, does fighting FUD suggest that we're taking
> these morons seriously ? I'm not sure : how do traditional marketing
> folks deal with this sort of thing - Sara, Laura, any ideas? ]


Everyone has a point of view, so that's nothing to shy away from. There 
is a theory (especially in politics) that if you respond you are drawing 
more attention to the issue and the person pitching it. I go back and 
forth on it, to be honest, but I'm trying to not respond as much. My 
personal goal is no response at all, but I'm far from that at this 
point. :) A good way around this is to simply respond to the issue in a 
positive way, but not attack the person or publication in the process 
(because then you have to respond again and around we go). Ultimately, 
the best defense to FUD is a thriving community producing great code. 
OpenSolaris is well on its way to this because the volume of general 
conversation is quite massive at this point.

Jim
-- 
Jim Grisanzio, Community Manager, OpenSolaris
http://blogs.sun.com/jimgris/



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