[osol-mktg] Grass Roots Sun Studio Marketing Campaign

[Ben Rockwood]

I love Sun Studio, but it isn't getting much love.  We needed to save 
Studio from a certain death and making the product free certainly does 
that.  Sun's done its part, now we, the community, need to push a bit.  
Studio isn't really marketed and just needs some love and attention so 
I'm starting a little grass-roots marketing campaign for Sun Studio 11.  
The idea is to get people who use and love Studio to say so.  Best and 
easiest way to do that is to provide a web badge users can put on their 
sites/blogs/etc.  Check mine out in my blog (cuddletech.com/blog/).

The image is here: http://www.cuddletech.com/img/choose_studio.png

The messaging is simple and straight forward... I choose Sun Studio, you 
can too.  To avoid stepping on any copyright or trademarks I'm not using 
Sun logos, just simple and clean, which I think also translate to authentic.

Good idea?   Bad idea?  Either way, I'm going forward with it.  I'd love 
to see people get on board as well and start using it.

To do so, just drop the following HTML into your sidebar or whatever is 
best for you:
<center>
 <a href="http://www.sun.com/software/products/studio/">
 <img src="http://www.cuddletech.com/img/choose_studio.png" border=0>
 </a>
</center>

(If possible, please put the image on your own server so that cuddletech 
doesn't get killed.)

Long Live Studio!

benr.
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