[osol-mktg] Re: top-right jumble and other concerns

[Eric Boutilier]

Dan Price wrote:

>On Mon 02 Jan 2006 at 08:59PM, Laura Ramsey wrote:
>  
>
>>Check out the highlights posted in the marketing community. This is 
>>evolving into a solid newsletter--november version had some kinks but 
>>december version seems to have more traction. It purposely focuses on 
>>community building aspects--and has that tone purposely.
>>
>>http://www.opensolaris.org/os/community/marketing/highlights/december/
>>
>>Thoughts?
>>    
>>
>
>Well, there's surely an audience for whom this newsletter is
>interesting; as a technologist, I can say that I'm not a member of
>that set of people... the newsletter is quite dense and is really
>a summary of marketing activities.
>
>As a suggestion for the future, add more links:
>
>  "OpenSolaris marketing participated in the Gartner Open Source Summit in
>   Orlando, Florida"
>
>could be:
>  "---OpenSolaris marketing--- participated in the ---Gartner
>  Open Source Summit--- in Orlando, Florida."
>
>(And of course put links to the appropriate photo streams on flickr...)
>
>Same for people, too-- link to them if they have blogs or pages; the
>best web newsletters let you swim around in the specific context of the
>content which they discuss...
>  
>

The best single thing we could do in this regard is get blog posts that 
are newletter-worthy tagged on del.icio.us (or similar). Ideally this 
would be done by the bloggers themselves right after they post a new 
entry. (Using a browser bookmarklet, it takes only seconds to post and 
tag a new blog entry to del.icio.us.)

Jon Udell (and I think others at Infoworld) has written some fascinating 
articles about how InfoWorld is leveraging tagging.

For us, it would work something like this:

Solaris community (Sun and non-Sun) bloggers tag their posts according 
to a certain keyword pattern, e.g:

- Posts about LISA '05 get tagged: sol_comm:lisa05
- Posts about the Gartner IT summit get tagged: sol_comm:gartneritsummit05
- Etc.

Then the newsletter item for LISA '05 simply links to:

http://del.icio.us/tag/sol_comm:lisa05

Which would take readers to an index page of Solaris community blog 
posts about LISA '05.

Sound good?

I'm game...

Eric
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