[opensolaris-summit] Advocacy Panel Discussion: An IdeaforDiscussion

[Stewart, David C]

>-----Original Message-----
>From: Jim.Grisanzio at Sun.COM [mailto:Jim.Grisanzio at Sun.COM]
>
>Stewart, David C wrote:
>> OK, the reason I ask is that attracting the growth is a bit of a
>> different problem than the infrastructure to handle the growth.  One
is
>> a marketing challenge and the other is an administrative / technical
>> challenge.
>>
>
>Yes, I think they are different challenges. But I hold the view that
>advocacy is much more than marketing. Marketing is certainly part of
>advocacy, but advocacy has to include many disciplines -- project
>management, engineering, marketing, etc -- that work together for a
>common purpose that is /not/ exclusive to any of them individually.

"Marketing" to be successful in the open source context must include the
technical, of course.  I didn't mean to insult anyone's intelligence
here, and I know it can be tricky, so let's assume I didn't use that
term.

>> It might be good to think about Advocacy in terms of achieving a
tipping
>> point for OpenSolaris.  There are a number of techniques described in
>> the Malcolm Gladwell book of the same name (recruiting Mavens,
achieving
>> stickiness, etc) which perhaps have already been contemplated.  But
this
>> could be a rich vein of discussion for further efforts.
>>
>
>Yep. Read it. Excellent. Agree with most of it. 

Actually, I disagreed with most of it, but that's off topic.  It's
probably because they don't treat the topics with any intellectual
rigor.  But it's an intriguing idea anyway.

>Cool. You know, you work at a really big company that participates in
>OpenSolaris. The biggest outside Sun, I guess. It would be good to hear
>about your experiences around the world talking about OpenSolaris from
>your platform at Intel engineering.

I never seem to be at a loss for words somehow...